The Creative Economy: How People Make Money from Ideas

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The Creative Economy: How People Make Money from IdeasCreativity is the fastest growing business in the world. Companies are hungry for people with ideas and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money? In this newly rewritten edition of his acclaimed book, leading creative expert John Howkins shows what creativity is, how it thrives and how it is changing in the digital age. His key rules for success include: Invent yourself. Be

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Curriculum links: Personal

One will change your life

so step up and enjoy Rob Biddulph's trademark warm-hearted humour

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desolate diamond-mining town on the edge of the Arctic Circle